Form & Function Marketing
Northwestern University's only student-run marketing agency
To attract students...

Cyclebar

Cyclebar is a premium indoor Spin Studio with a theatre/concert environment. They offer concierge-level service where each riders statistics are given and shoes and towels are complimentary. Account Executive Selin Yazici led her team by attracting more Northwestern students, building up social media presence, and encouraging returning customers.

Cyclebar was a client during Spring of 2018.

To attract students...

To attract students...

...the client team emphasized the profit share opportunities

...the client team emphasized the profit share opportunities

To create returning customers...

To create returning customers...

...we created a "Miles Per Month" program so riders could track their miles and win Cyclebar swag

...we created a "Miles Per Month" program so riders could track their miles and win Cyclebar swag

We created a social media guide

We created a social media guide

...filled with Dos and Don’t allow with campaign ideas for follower promotions and content contents

...filled with Dos and Don’t allow with campaign ideas for follower promotions and content contents